Southwest Strategies is one of California’s leading public outreach and public affairs firms, headquartered in San Diego with satellite locations in the Central Valley and the Bay Area. The firm provides comprehensive communications strategy and outreach support, including research, planning, visual communication and crisis management.

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  • Investment date

    November 2022

Helping businesses communicate clearly on the issues that matter most to them. 

Southwest Strategies provides support to both public entities and private companies with their communication challenges, and has a particular focus on infrastructure. Southwest’s approach is based on building strong industry and community relationships, and they share our focus on the importance of diversity and social responsibility.

Investment rationale

Southwest Strategies is an exciting opportunity for our Heritage strategy—a business that could benefit from the projected increase in infrastructure investments across the U.S. We believe the experienced leadership team has a strong track record of success, working on energy, transportation, water and land use projects, providing skilled services that are often required by regulation.

“The base infrastructure market size for public outreach is already an attractive opportunity for us, and we expect this to grow further through federal infrastructure allocations over the next few years. When you then look at the strong fundamentals of the business and the cultural alignment between Southwest Strategies and Palladium, it makes for a great fit.”

Kate Lehman
Partner, Palladium Heritage